Fashion is an applied art as it involves technical accuracy. Yet, I don't believe in creating fashion as purely an art form. Clothes are meant to enhance the body in the most beautiful way possible. Fashion is a creative discipline. The challenge is to create a range of apparel that is as fresh as it is innovative, season after season and looks at the human form with a new attitude each time. Historically, India has been globally acknowledged as a country for its rich textile heritage, but fashion, as an industry, continues to be challenged with several infrastructural and industry issues. Until recently, leading Indian designers primarily focussed on couture lines and wedding trousseaus. Over the last 4-5 years, as increasing number of people have joined the designer/fashion industry (designers, textile designers, models, make-up artists, hairstylists, stylists, photographers, etc). However, the target customer base has witnessed limited growth in the same period.

Ancient Indian fashion garments generally used no stitching although Indians knew about sewing. Most clothes were ready to wear as soon as they left the loom. The traditional Indian Dhoti, the Scarf or Uttariya, and the popular Turban are still visible India and continue to be part of Indian fashion. Likewise, for women, the Dhoti or the Sari as the lower garments, combined with a Stanapatta forms the basic ensemble, and once again consists of garments that do not have to be stitched, the stanapatta being simply fastened in a knot at the back. And the Dhoti or the Sari worn covering both legs at the same time or, in the alternative, with one end of it passed between the legs and tucked at the back in the fashion that is still prevalent in large area of India. Indian men and women for these garments in the usually hot Indian climate. - dhoti when he speaks of 'turbans used for trousers', and a kaupina when he is speaking of 'a rag of two fingers' breadth bound over the loins.

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Become a Cartoonist
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